Daily Paper opens pop-up shop in Shoreditch

Catarina Ramalho /
Sep 17, 2018 / Style

Amsterdam streetwear and lifestyle label, Daily Paper, has finally made it across the channel.

The clothing brand launched in 2010, by Jefferson Osei, Abderrahmane Trabsini, Hussein Suleiman, a group of three fashion designers turned business partners. The brand’s designs merge their founder’s¬†distinctively strong African roots with streetwear, often incorporating an eclectic range of materials, vivid colours and eccentric silhouettes.

The East London pop-up shop will be open seven days a week showcasing the brand’s original designs, including this seasons Winter collection “Unite” a limited edition outerwear piece with Alpha Industries, and the official release of its collaboration with WhatWeWear.

The pop-up store will remain at 170 Shoreditch High street until October 14th.

Here are some photos of the opening last Friday. Photography by Charlie Edwards.

Daily Paper opens pop-up shop in ShoreditchDaily Paper opens pop-up shop in Shoreditch Daily Paper opens pop-up shop in ShoreditchDaily Paper opens pop-up shop in Shoreditch

Words by Catarina Ramalho

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