Fish is staying true to its soho heritage with the double usage Dryfish texturing dry shampoo.

Part dry shampoo, part styling product, the cleverly formulated product helps refresh hair between washes by absorbing excess oil while adding volume-boosting texture. It’s suitable for hair for all lengths and comes in the Fish Original signature scent – Coconut Twist. For men on the go, Dryfish is your go-to when hair needs livening up and time is of the essence.

Fish Hairdressing was launched in 1987 by Paul Burfoot. After buying an old sex shop in Soho, Burfoot began renovating it to turn into a salon; during the conversion period, Paul exposed art deco tiles, revealing that the shop was once a fishmongers. From there, the brand was born.

Since their inception, Fish Hairdessing have gone on to do everything – from styling Kate Moss to launching their iconic range of mens hair products all over the world.

Get Volume #17 here.